At Creatable, we’re constantly evolving our platform to empower digital marketing leaders with the tools they need to drive growth, improve efficiency, and measure performance. This latest update introduces new reporting capabilities, enhanced analytics, and workflow improvements designed to make campaign management smoother and more insightful.
New "Site Experiences" Analytics Filter
You can now analyze your site’s performance with more precision. In the Analytics section, we’ve added a new filter called “Site Experiences.” This filter allows you to view data for each of your tagged site experiences, giving you a clearer picture of how each experience contributes to engagement and conversion.
Attach Creative Direction to your Bookings
Sharing your creative vision with influencers just got easier. When creating a new booking, you can now upload attachments directly into the creative brief. These files stay linked to the booking, ensuring that both your team and creators have a clear, consistent reference point for campaign direction.
Enhanced Team Campaign Functionality
We’ve expanded functionality for Team campaigns. Creators can now submit multiple social post links, just as they can for Influence campaigns. This enhancement allows for more complete tracking of performance and metrics across all your team’s social content.
TikTok Paid Partnership Support
Compliance and transparency are essential. That’s why we’ve added support for TikTok’s “Paid Partnership” flag. This ensures that all sponsored content is properly disclosed, meeting platform requirements while maintaining trust with your audience, and ensuring content is favored by TikTok’s algorithm.
New Campaign Report
We’ve introduced a downloadable campaign highlight report. This summary showcases key performance data and spotlights the top social posts that drove your campaign’s success. It’s a simple way to share results across your team or organization.
New Data Health Monitor
Data accuracy is at the core of effective marketing. Our new data health monitor makes it easy to verify the integrity of the data integration between Creatable and your site. You can quickly check whether we’re receiving product feeds, tracking links, and capturing conversions—ensuring your reporting is reliable.
About Creatable
Creatable continues to lead the industry with the most comprehensive creator management and marketing platform for ecommerce, supporting the evolving retail industry with scalable technology that connects marketers with the right creators and activates all advocates — faster, easier, and with full transparency.
Schedule a demo to learn more about how you can take your ecommerce to the next level with a comprehensive creator program tailored to your needs.
